Label Printing Machinery: What to Consider When Purchasing

There are various types of label printing machinery on the market today. They range from professional color printers to portable black and white label makers. With all of the options available today, it can be challenging to decide which one is right for your business.

It is no longer easy to just choose a single brand too. As nowadays, several brands produce high-quality and efficient label printing machinery such as Epson and Primera. Furthermore, these brands have several different models, all suited to different purposes and requirements.

When it comes to purchasing a high-quality label printing machine, the price range fluctuates between $2,000 and $5,000 for the most part. Some are more expensive costing as much as $11,000. Therefore, it is important to make a prudent decision and invest your money wisely.

So, if you want label printing machinery for your business, what should you look out for?

Important Considerations When Purchasing a Label Maker or Printer

Let us take a brief look at the basic factors to consider before we dive any deeper.

Printing speed or rate: This is how fast your printer can print labels. Color mode is slower than black and white mode. Printers generally range from 5” to 15” data per second on full-color mode. Which speed you want depends entirely on the intended usage. Desktop label printers print slower than commercial label printers, which in turn print slower than full-blown industrial label printers do.

Print and ink quality: Some printers offer higher quality than normal. These printers as well as their inks costs higher, which can be a major recurring cost. You need to ask yourself whether you really need the higher quality. If it helps your brand stand out or provides another benefit such that the cost is not a huge issue, then go for it.

Customer service: A great customer service is integral to a good experience with the product. You should check how good and available their support is on call or internet in your region. Do your homework before you buy.

More Detailed Considerations

There are a lot more features to pay attention to. However, these depend on your particular usage. For example, you might want a printer with cloud printing or wireless connectivity to connect to your PC. On the other hand, you might want a printer with a huge collection of font libraries and pre-installed templates to make your work easier.

Apart from that, some printers come with pre-installed image editing software. This allows you to make changes to your labels and designs on the go. Furthermore, certain printers work better with certain design programs and operating software.

Some label printing machinery is multi-functional. They can include the functions of a copier, fax machine, scanner, etc.

If you want a printer that can do more than just label printing, then you need one of these multi-functional machines.

You might also have a requirement for a portable label printer. When it comes to portable printers, they do an exceptional job. Their speed is lower but there is no compromise on the overall quality of the labels.

Final Thoughts on Purchasing Label Printing Machinery

Label printing machinery has been in use for decades now. Consequently, they have been improved and perfected to a point that you get a great deal of efficiency and speed.

We have also seen many new brands enter the industry and provide cutting-edge and innovative solutions for label printers all over the world. At LabelBasic, you can easily find the best brands and printing machinery for a fraction of the cost.